ataoil.co

AtaOil – Comprehensive Web Development and SEO Strategy for Ata Oil Brand

Website Addresses:

• Corporate Website: ataoil.co
• E-commerce Website: store.ataoil.co
  Industry: Lubricants, Oil Products
  Collaboration Duration: April 2024 – Present

Services Provided:

• Website Development & Management: Spearheaded the end-to-end development of the company’s corporate and e-commerce websites using WordPress. Integrated multilingual capabilities to serve a broader audience and ensure seamless accessibility.
• Graphic Design & Branding: Led the design and creation of all digital assets, including website visuals, product images, and social media content, ensuring a consistent and professional branding across platforms.
• Technical Support & IT Services: Provided comprehensive IT support for both hardware (printers, scanners, computers) and software, ensuring smooth operational processes and resolving technical issues promptly.
• Infrastructure Development: Established and managed an FTP system for secure data storage and transfer, improving internal data management and optimizing workflow processes.
• Email & Communication Systems: Configured and maintained the company’s email systems, ensuring reliable, secure, and efficient communication within the organization.
• Digital Presence Optimization: Enhanced the company’s visibility by optimizing its location on Google Maps and implementing local SEO strategies, driving traffic and improving local search rankings.
• SEO & Digital Marketing: Developed and executed an SEO strategy to improve organic search rankings, increase visibility, and drive traffic to both the corporate and e-commerce websites.
• Social Media Strategy & Management: Managed the company’s presence across social media platforms such as LinkedIn, Instagram, X (formerly Twitter), Pinterest, and others. Focused on engaging content creation to increase brand awareness and customer interaction.
• E-commerce & Marketplace Integration: Managed digital marketing initiatives on external platforms like Digikala and the company’s website, enhancing product visibility and boosting online sales.

Results Achieved:

• Increased Click-Through Rates: Achieved a significant increase in website traffic, resulting in improved click-through rates and better visibility for the AtaOil brand.
• Brand Recognition: The company’s strong digital presence led to Ata Oil being recognized as a reliable and trustworthy name in the lubricants industry.
• Launch of Online Sales: The e-commerce website facilitated the launch of online sales, enabling Ata Oil to tap into the digital marketplace and expand its customer base.
• Growth in Customer Acquisition: The digital marketing strategy, including SEO and social media management, led to a marked increase in customer engagement and acquisition, driving the business forward.

Ataoil.co is the corporate website for Ata Oil, a subsidiary of Naft Sepahan specializing in high-quality lubricants. This site serves as a comprehensive platform for sharing industry-specific news, articles, and updates related to the company.

Meanwhile, store.ataoil.co is the e-commerce website for AtaOil, designed to sell the company’s lubricants directly to consumers. We implemented a WooCommerce platform to handle product listings, secure payment gateways, and a seamless checkout experience.

Both websites were designed to be responsive and SEO-optimized to ensure fast loading times and accessibility on all devices. In addition, we enhanced the digital presence through SEO and social media strategy to build brand awareness, drive organic traffic, and increase engagement.

Key results included:

• A significant boost in click-through rates and search engine rankings.
• Successful launch of online sales, opening up a new revenue stream.
• Increased customer acquisition, visibility, and overall brand recognition.